3 habits of a social media expert
Have you ever wished you could be a social media expert? Maybe you don’t even want to be an expert, but wish you could stay on top of the latest trends? Making that wish a reality is not as time
A new way to use Twitter
Twitter is seeing a shift in how users use the platform. Twitter is no longer the go-to account for day-to-day life updates, that’s what Snapchat, Facebook stories and Instagram stories are for. But at Red Shoes, we saw a whole
Red Shoes certified as a Women Business Enterprise
We recently earned our WBE (Women’s Business Enterprise) and WOSB (Women Owned Small Business) certification through the Women’s Business Enterprise National Council (WBENC). WBENC’s national standard of certification is a meticulous process that includes an in-depth review of the
Red Shoes awarded highest honor from Wisconsin Healthcare Public Relations & Marketing Society
Red Shoes Inc., a leading strategic communication firm that specializes in marketing, public relations and crisis communications, recently received the highest honor from the Wisconsin Healthcare Public Relations & Marketing Society (WHPRMS): the 2018 Carol Mehlberg Award. This award is
What does Facebook know about you?
With the significant Facebook hacks this year, have you ever wished there was a way for you to see exactly what information Facebook has stored about you? Turns out, there is a way, but most people don’t know about it.
9/28 Social Media Update
Facebook Facebook is now allowing pages to join Facebook groups. This can be useful to businesses to get in front of more eyes, and in a more intimate setting than a public profile. The only catch is that the admin
Is Facebook Dying?
With the recent Facebook privacy scandal, some businesses are wondering: is Facebook dying? Should I focus my social media efforts elsewhere? To answer this question simply: no, Facebook is not dying. Many people are upset about the Cambridge Analytica
The perfect summer project, “Our 351 Sons”
This summer, Red Shoes had the honor of working with John Gillespie, founder of the Rawhide Boys Ranch, for the launch of his new, highly anticipated book “Our 351 Sons.” “Our 351 Sons” tells the story of how John
Social Media Update 8/30
Twitter Twitter is testing recommending profiles for a user to unfollow to improve engagement. Their goal in doing this is to improve overall engagement. If the user has not interacted with a profile they follow for awhile (we do not
Just because you are a CEO, doesn’t mean you are a leader
Being that this is my 10th year as CEO of Red Shoes, Inc., I could list hundreds of things that I have learned over the years, but there is a lesson that stands out above the rest: just because you