How to abide by the Facebook ad rules like a pro
Facebook ads are a great way to get your posts out to a larger audience, but have you ever tried to boost a post or create an ad just to have it denied in the approval process? We have
We’re hiring a full-time agency assistant!
Red Shoes Inc. is currently hiring for the position of an agency assistant. Qualified and interested candidates should send their resume to [email protected] Job title: Agency Assistant | Full time This role supports the agency president on day-to-day activities as well as
Social Media News, August 10
Pinterest: Promoted Video at max. width is now available for all Pinterest advertisers. Videos at standard width are the same size as all other Pins on Pinterest and videos at maximum width are 4x bigger, spanning across Pinterest’s two-column grid. According
National Women’s Day
Working at Red Shoes Inc., it’s not uncommon for us to get a funny look when we tell someone that our company is all-women. It’s not the norm, but if you know Lisa Cruz, CEO of Red Shoes, you know
How to write a blog for SEO and readability
Ever wondered how to write a blog for SEO? Do you want to know what those readability and SEO tests are in WordPress? Do you even know what SEO means? Do you not know where to start with blog-writing? We
Business Account Best Practices
Red Shoes was recently talking with a local business about issues the business was having with social media. They had an intern set up a social media account for the business through their own personal account. When the intern left,
What motivates your audience?
What motivates your social media audience? It’s fun to track analytics on social media, at least that’s what we think here at Red Shoes Inc.! But there is something important that analytics cannot tell us: what motivates your audience?
Red Shoes Inc. hires Lindsay Kalsow as account coordinator
Red Shoes Inc., a Midwest-based strategic communication firm, has hired Lindsay Kalsow as an account coordinator. In her role as account coordinator, Kalsow provides social media strategy, writing and editing and research support to client teams. She brings four
Breaking News: Instagram Launches IGTV
Instagram announced the launch of Instagram Television (IGTV) yesterday. This new feature puts them head-to-head with another social giant: YouTube. So, what is IGTV? Previously, users could only post videos on Instagram up to one minute in length or
Dealing with objections in sales
“Your product doesn’t fit my needs.” “Your service is too expensive.” “I don’t need your services.” These are just a few of the objections a business may encounter on any given day. While you may not like hearing hesitation from