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Give your audiences what they want: more video

In case you didn’t hear, yesterday news broke that the Chicago Sun Times would be laying off their entire photo staff, effectively immediately. One of the main reasons the paper cited was that “the business was changing rapidly” and their

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Shake up your PR plan in 2013

The New Year is almost upon us, and if you haven’t started talking about your 2013 communications plan, you’d better get started. Or, maybe you are one of the many organizations who experience annual planning fatigue – and every year’s