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Maintain your start-up mindset

Last week in Inc. magazine, Yahoo! CEO (and Wisconsin native) Marissa Mayer talked about the importance of keeping the mindset of a start-up in business. “It will sound strange, but we think of ourselves as the world’s largest start-up,” Mayer

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Here’s a story: authenticity as brand currency

It’s said that once something is online, it’s forever, but in modern technology’s vastness there is also the possibility of endless revisions and different perspectives. This makes the truth more liquid than it tends to be in the brick-and-mortar world,