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Keep the public relations motor humming

 

It’s not uncommon for us to meet with businesses and organizations who realize they need to pick up their PR efforts again and get them going. What we hear over and over is that since they let their PR efforts fall by the wayside, they then rea…

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Social Media Trends Presentation for UW-Fond du Lac

This morning I drove down to UW-Fond du Lac to give a presentation on social media and predicted trends for 2012 to area business owners and organizations. The presentation covered everything from apps to websites and more. If you attended this morning…

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When advertising turns into a public relations nightmare

 
People in the advertising industry think I’m crazy when I say that advertising campaigns need the perspective of a PR person before launching. One of the most timely examples of an advertising campaign gone awry is the campaign that was recently…