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Patience and Persistence in Pitching

In our technology-centered world we’ve come to expect rapid responses. Instant communication is possible through a variety of channels. I often spend time in areas without cell phone reception and if one of my colleagues can’t call me, she’ll e-m…

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Creating a Social Media Corporate Policy

Whether a business is deciding to move into the social media sphere or not, corporate policy surrounding social media use for employees is a hot topic in the months to come. If the last year has taught us anything at all, it’s that social media isn

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Social Media: My Intro to Social Media for Business

Red Shoes PR is happy to welcome the latest addition to the team, Rachel Wollersheim. Rachel graduated from St. Norbert College in May of 2009 with a degree in English and a minor in media communications. In her role with Red Shoes PR, Rachel will supp…